About
Blue Salt Air is a creative studio where we partner with brands and small businesses to turn ideas into strategic plans. We serve as a thoughtful sounding board through the process of creating a brand and sending it out to the world.
Business Consulting
We provide guidance in promotion, design, and writing to help move your business through each stage of the creative process.
Creative Services
We concept and design logos, brand identities, campaigns, social media content, video, and more.
Content + Research
We love writing and research! Always led by human creativity, we are trained in the latest AI tools, and we can show you how to use them too.
Our Story
Blue Salt Air is powered by two creative souls on a never-ending quest to make all of their wildest dreams come true. Jannie and Carrie met at the Food Network in 2004. They gained a comprehensive understanding of all aspects of the business, with Jannie leading website design at FoodNetwork.com and Carrie serving as Vice President of Public Relations.
In 2010, drawn by Portland's bustling food scene, Jannie and Carrie founded Little Green Pickle, a public relations and website agency catering to the food and drink industry. LGP promoted small artisan brands to state-wide tourism to network food television shows; serving 30 clients with eight team members. They also co-founded Feast Portland, a highly regarded food and beverage festival, in 2012. At its height the festival attracted 22,000 attendees over four days with 40 events featuring over 100 chefs. Feast raised over $500,000 supporting non-profits in ending hunger in the U.S.
Relocating to Syracuse, NY in 2022, they have since immersed themselves in Central New York’s vibrant culture, food scene, and events. Today, they teach the next generation at Syracuse University and collaborate on creative projects that inspire and engage the community.
